Description
Branda is your all-in-one toolkit for transforming WordPress into your own branded platform.
Even the best WordPress theme builders leave WordPress branding all over your site, but Branda lets you remove all the default WordPress elements and replace them with your own identity. Looking good, boss! 👉😎👉
From logins to dashboards to emails to logos, everything can be customized with your branding to create a clean, cohesive white-labeled experience that looks and feels like you built it from scratch (even if you know precisely zero code).
- Want even more control? Upgrade to Branda Pro for advanced features like SMTP email logs, automated white label client reporting, and easy white label client portal creation.
TL;DR: Branda’s Key Features at a Glance
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Redesign WordPress: Fully customize and white label.
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SMTP & Email Logging: Send and track emails effortlessly.
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Multisite White Labeling: Apply custom branding across your entire network.
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White Label Emails: Customize system emails for a professional look.
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Admin Dashboard Control: Personalize widgets, feeds & admin CSS.
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Easy Text Edit: Instantly find and replace text across your site.
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Custom Maintenance Pages: Create branded “Coming Soon” and maintenance screens.
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Centralized Settings: Manage all branding customizations from one place.
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Custom Login Screens: Design unique login pages for your brand.
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GDPR Compliance Tools: Keep your site aligned with privacy laws.
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Analytics Integration: Easily add tracking codes for insights.
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Admin CSS Customization: Adjust dashboard styles to match your brand.
Why Branda?
Have you ever wished that WordPress looked a little less like… well… WordPress? Branda’s got you covered. It’s your backstage pass to full control, so you can totally transform your builds, hide back-end elements and make WordPress feel like your platform.
Whether you’re a freelancer, agency or solo site owner, Branda makes it easy to look like an absolute pro and give your clients a smooth, consistent experience.
Branded Login Screens
Turn your login page into a brand statement.
Make the front door of your website unmistakably yours, with the ability to design sleek login pages featuring custom logos, colors and messaging. No CSS needed.
Multisite Branding Made Easy
Total brand control across your network.
Running a multisite setup? Apply custom branding across your whole network with one click. Branda lets you adjust global settings from one central hub, so you’ll never need to rebrand every subsite manually.
Admin Area Customization
Give your dashboard a designer makeover.
With Branda, the backend of your site will be just as polished as the front. Swap out WP logos, customize menus, update the footer and streamline admin UI elements, so it feels like a custom-built experience from start to finish.
White Label System Emails
Professional emails that always look on-brand.
Who wants boring WordPress system emails? You can add your own HTML templates to your system emails, so clients get password resets and notifications in your style, colors and brand voice. You can also set the “from” email address and switch to SMTP if your emails are ending up in the trash.
Cookies Never Looked So Good
Stay compliant, without compromising your aesthetic.
Activate Branda’s Cookie notice tool and create opt-ins that align with your style, colors and brand voice. Comply with GDPR while making your sites look 100% professional.
Maintenance Mode & Coming Soon Pages
Keep your brand visible, even while your site’s under construction.
Create beautiful, branded maintenance pages with countdowns, opt-ins, and messaging. Keep your site visitors informed and engaged while you work behind the scenes.
Custom Dashboard Widgets
Give clients what they need, not what they don’t.
Add helpful instructions, links, and updates right inside the dashboard, or clean it up and simplify it completely. Control what your users see based on their role.
Toolbar, Menus, & Access Control
Fine-tune the backend experience for every user.
Hide admin bars, control menu visibility, and redirect users after login. Perfect for client sites, membership platforms, or any project with multiple user types.
White Label Mode
Your brand, Your rules. No WordPress in sight.
Hide all traces of WordPress, WPMU DEV, and third-party plugins. Clients will only see your brand – creating a polished, professional experience that builds trust.
What Users are Saying About Branda
★★★★★
“Branda is an outstanding free plugin for creating a professional white-label admin area! It’s perfect for agencies and designers who want to streamline and simplify the WordPress backend for their clients. With many built-in features, an intuitive UI, and an easy setup process, it provides a seamless experience. Highly recommended for anyone looking to customize and brand the WordPress dashboard effortlessly!” – Medien Design Werk
★★★★★
“The Branda plugin is a total solution. Customize login, the admin section, and more. It’s by the folks at WPMU DEV, which means it is Multisite ready and will always be up-to-date with great support.” – Elegant Themes
★★★★★
“Branda makes it feel like the whole job is much more custom and it takes just a couple extra minutes.” – Adam Teece
A Note from Branda
Hey there! I’m Branda, your all-in-one WordPress branding and customization toolkit. Whether you’re managing a single site or a whole Multisite network, I help you make every detail match your brand, from login screens and dashboards to error messages and email templates.
I’m also part of the WPMU DEV family: a superhero team of powerful plugins and site management tools. If you haven’t already, you should definitely meet some of my trusted sidekicks:
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Smush: Image compression & optimization
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Forminator: Forms, polls, quizzes & surveys
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Hummingbird: Page speed & performance booster
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Hustle: Pop-ups, slide-ins & email opt-ins
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Defender: Security, monitoring & hack protection
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SmartCrawl: SEO checker, analyzer & optimizer
And if you’re into tips, tutorials, and WordPress how-tos, check out the WPMU DEV Blog, it’s packed with good stuff.
Thanks for giving Branda a look! I’m here to help you put your brand front and center, beautifully and effortlessly.
- Branda
Branda: Use Cases
✔ You’re a freelancer who wants clients to see your branding, not WordPress.
✔ You build and manage client sites and want to standardize backend UX.
✔ You run a membership site and need to customize user logins and access.
✔ You want to look more professional without touching code.
✔ You’re setting up a multisite network and need consistent branding.
Installation – Get Branded in 5 Minutes
It’s easy to get started with Branda. Just install, activate, and start customizing.
No coding. No theme editing. No problem.
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Install the plugin from the WordPress Plugin Directory or upload it manually.
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Activate it through the ‘Plugins’ menu in WordPress.
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Navigate to Branda in your dashboard to start customizing login screens, dashboards, and more.
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Save your settings and enjoy a totally rebranded WordPress experience.
Need help? Check out the full documentation on wpmudev.com.
Learn The Ropes With These Hands-On Branda Tutorials
How To Completely Customize The WordPress Admin Area With Branda
Impress Clients Before They Even Log In With a Custom Login Page From Branda
How to Get the Most Out of Using Branda
Spice Up Your Sites: Customize Your WordPress Multisite Admin Areas With Branda
About Us
At WPMU DEV, we’re dedicated to helping WordPress users build faster, smarter, more secure websites with our suite of powerful plugins, site tools, and expert support.
Join our community of developers, designers, and site owners at wpmudev.com, your all-in-one destination for WordPress success.
Want to sharpen your skills and stay on top of the latest tips and trends? The WPMU DEV Blog is your go-to source for top-tier tutorials, updates, and insights.
And hey, thanks for using our free plugins! We’ve loved building them for you, and we’re excited to see what you create with them.
Ready to put your brand front and center, the easy way?
Download Branda and white label WordPress in minutes. No code, no stress, beautifully branded sites.
Screenshots
Customize your login screen 
Create customized dashboard widgets 
Use email templates or create your own 
Coming Soon and maintenance page editor 
Manage email & SMTP settings 
Customize admin menu
FAQ
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Is Branda really free?
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Yes! The free version includes tons of powerful customization tools. Want more? Upgrade to Pro for advanced admin themes, network-wide settings, and full WPMU DEV access.
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Does Branda support Multisite?
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Absolutely. Branda was built with multisite support in mind and lets you apply global settings across your network.
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Will it mess with my theme or other plugins?
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Nope! Branda plays nice with your theme and other plugins. You’re just customizing the look and feel of WordPress, not overriding content or functions.
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What about GDPR and User Privacy?
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Branda makes it easy to follow data protection regulations, so you can keep your visitor’s data safe. Be sure to follow privacy guidelines and update your terms of service when using features such as Cookie Notice and Tracking Codes.
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Can I use Branda for client sites?
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100%. That’s what it’s made for. Agencies, freelancers, and developers love Branda for creating smooth, branded client experiences.
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How can I report security issues or bugs?
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We take plugin security incredibly seriously; if you have a bug or vulnerability to report, you can do so through the Patchstack Vulnerability Disclosure Program. It’s fast, easy, and you will be notified when the issue is fixed. Report a vulnerability.
Reviews
Contributors & Developers
“Branda – White Label & Branding, Free Login Page Customizer” is open source software. The following people have contributed to this plugin.
Contributors
“Branda – White Label & Branding, Free Login Page Customizer” has been translated into 2 locales. Thank you to the translators for their contributions.
Translate “Branda – White Label & Branding, Free Login Page Customizer” into your language.
Interested in development?
Browse the code, check out the SVN repository, or subscribe to the development log by RSS.
Changelog
3.4.24 ( 2025-04-29 )
Enhance: Compatibility with WordPress 6.8.
Enhance: Add a new menu item to help you discover other free plugins by WPMU DEV and more.
3.4.23 ( 2024-12-23 )
Fix: Notice for _load_textdomain_just_in_time called incorrectly
Enhance: Improved compatibility between cookie notice behavior and Hummingbird Asset Optimization.
3.4.22 ( 2024-11-19 )
Enhance: Security improvements.
3.4.21 ( 2024-11-11 )
Fix: SVG warnings in Admin bar logos.
Enhance: Security improvements.
3.4.19 ( 2024-07-10 )
Enhance: Security improvements
3.4.18 ( 2024-06-20 )
Enhance: Security improvements
3.4.17 ( 2024-03-12 )
Fix: Branda Color Scheme can no longer be customized
3.4.16 ( 2024-02-27 )
Fix: PHP 8.0 Depreciation Errors
Fix: Summary Box Logo sizing
Fix: Missing placeholder in Link field for site generator
Fix: Security Hardening in Search module
Enhance: Twitter Logo replacement
Enhance: Mascot replacement
3.4.15 ( 2023-12-15 )
Improvement: Security hardening use trusted IP tracking.
3.4.14 ( 2023-12-07 )
Improvement: Security hardening in comments blacklist.
3.4.13 ( 2023-10-09 )
Enhance: Tracking Code scripts for users with unfiltered_html caps
Enhance: Input options with a small list of Tracking Providers for users without unfiltered_html caps
Fix: Login pages create image duplicates in media library
Fix: Text Replacement not working on plugin’s labels
Fix: SMTP error thrown when the Sender Email is Empty
Fix: From Name replacement doesn’t support single or double quotes
Fix: View Documentation button not redirected to email section
Fix: Minor issue on Bulk activation of modules
Fix: Deprecation warnings in Admin Bar and Comments modules
Fix: Various typos
3.4.11 ( 2023-08-03 )
Fix: Special characters causing issues in Text Replacement
3.4.10 ( 2023-07-12 )
Fix: Style tag removed from Admin Footer
Fix: PHP 8 Deprecation warnings
Fix: PHP 8 error message when special char used in Text Replacement
Fix: Utilities Comments reset not working
Fix: Subsites reset will also reset main site
Fix: Subsite favicon can not be added
3.4.9.3 ( 2023-03-15 )
Fix: Login page missing logo and broken button
3.4.9.2 ( 2023-03-15 )
Fix: Wrong file path
3.4.9.1 ( 2023-03-15 )
Fix: Admin CSS not escaped properly
Fix: Text replacement security patch affecting site performance
Enhance: Replace Tracking code with Measurement id
3.4.9 ( 2023-03-02 )
Enhance: Security improvements
3.4.8.1 ( 2022-11-18 )
Enhance: Minor performance improvements
3.4.8 ( 2022-08-08 )
Fix: PHP 8 warnings and errors
3.4.7 ( 2022-03-22 )
– Fix: Login page alignment issue
3.4.6 ( 2022-02-02 )
– Fix: Whitelabel logo repeated on Branda pages
– Fix: Problem during upgrade to pro version
– Improvement: New Branda icon
3.4.5.1 ( 2021-11-04 )
– Improvement: Performance improvements
3.4.5 ( 2021-04-28 )
– Fix: Remove option to send emails on DB errors as it has potential to send excessive emails
3.4.4 ( 2021-03-29 )
– Fix: Compatibility with WP 5.7 and PHP 8
3.4.3 ( 2021-01-14 )
– Fix: New items can’t be added in menu customizer
3.4.2 ( 2021-01-14 )
– New: Ability to customize Branda menu item
– Fix: Google Tag Manager iframe not supported
– Fix: Adsense ins tag not supported
– Fix: DB Error Page message does not save
– Fix: Email log appearing greyed out on Dashboard
– Fix: Trying to use the scroll bar causing the admin menu dialog to close
– Fix: Branda logo appearing in Email Logs in whitelabel mode
– Fix: Text replacement only works with the last dot removed from the search string
– Fix: Tracking code does not run in certain situations
3.4.1 ( 2020-10-12 )
– Fix: Small fixes and stability improvements
3.4.0 ( 2020-09-29 )
– New: New SMTP Logs module (Pro feature)
– New: Super admin option in the custom admin menu
– New: Compatibility with builders for Admin Bar
– New: Option to remove/change “Proudly powered by WordPress”
– New: Welcome modal with New features details
– New: Change admin menu UI
– New: Link to create or select Privacy page if default doesn’t exist
– New: Improve cookie notice styling
– New: Current Site option as a new item on Custom Menu links for subsites
– Fix: Admin menu customizer not listing all items
– Fix: Not all of the Logo and Background settings can be copied to another module
– Fix: WP 5.4 compatibility issues
– Fix: Widgets -> Feeds don’t save for localized installs
– Fix: Reset settings section affects another section
– Fix: Php notice when resetting settings
– Fix: Maintenance mode slider not scrolling properly
– Fix: Website Mode – multiple background images are causing a bug on UI
– Fix: UI issues on Signup screen
– Fix: Conflict when Login screen/password field is on
– Fix: Login Screen – show/hide password’s icon is not visible
– Fix: Admin Menu – PHP warnings on Multisites
– Fix: Conflict with WP Project Manager
– Fix: DB Error Page -> Behavior -> Send alert email doesn’t enable
– Fix: Footer Content – Forminator user login and registration shortcodes don’t parse
– Fix: Media in the Admin Message doesn’t accept some alignment options
– Fix: Unable to copy settings
– Fix: Console error on the Handwritten template preview
– Fix: The Disco template image breaks the email
– Fix: Default admin footer is missing after enabling Admin Footer module
– Fix: Text Widgets order reverts back after saving
– Fix: Cookie Notice alignment issue
– Fix: Branda -> Website Mode causing API issues for subsites
– Fix: Password Reset email styling
– Fix: Admin menu icons don’t change on subsites
– Fix: Adsense code doesn’t fully save into Tracking code
– Fix: Email Headers functionality not working properly
– Fix: Bug with Admin Tips network options
– Fix: Maintenance – Wrong place for wp_head
– Fix: Copy changes and typo fixes
3.3.2 ( 2020-08-14 )
– Fix: WP 5.5 compatibility issues
3.3.1 ( 2020-03-17 )
– New: To improve performance, autocomplete in permissions tab disabled on large networks
– New: Added useful links to the Branda row in the WordPress plugins table
– New: New dashboard widget and Branda Pro page in free version
– Fix: Email Headers functionality not working properly
– Fix: Raw Html tags displayed in admin area visual tab under certain conditions
– Fix: PHP warnings in text replacement module
– Fix: Custom users can’t be added via email in plugin permissions
– Fix: Branda conflicting with white label settings of other plugins
– Fix: Admin Menu module messes up Hustle icon in WP menu
– Fix: Fixed misspellings of the phrase “white label”
– Fix: Conflict with Easy Digital Downloads
– Fix: Branda Tracking code sometimes not added immediately after the body tag
– Fix: Network settings link shown on main site when Branda is not active for network
– Fix: Custom admin footer text not showing up in WPMU DEV plugins
– Fix: Custom CSS not working for menu
– Fix: Unable to delete Help Item in the Admin Area Module
– Fix: Custom Admin Menu conflicts with WPMU DEV menu item when menu is collapsed
– Fix: Copy changes and typo fixes
– Fix: Login Screen customisations lost when updating Branda
– Fix: Branda Signup Code not working with BuddyPress Registration
3.3 ( 2019-10-29 )
– New: Fully customize the admin menu based on user role
– New: Ability to redirect to external sites after log out
– New: Email subject variable now available in HTML email templates
– New: Slightly changed plugin name and added helpful contextual links on the WP plugins page
– New: Access to Branda settings granted to all admin users
– Fix: Reset button in login screen module doesn’t work as expected
– Fix: Comments Control module not disabling comments in some situations
– Fix: Social accounts tab not showing new items
– Fix: Widgets added on the main site of a Multisite also shown in network-level settings
– Fix: Text Widget adds an extra backslash to links
– Fix: Admin Area option in the admin bar menu takes users to the network admin
– Fix: Conflict with Domain Mapping plugin
– Fix: SMTP configuration notice hides header buttons
– Fix: Some elements not visible in high contrast mode
– Fix: Dashboard feeds not included in import
– Fix: New documentation links on admin pages
– Fix: Icons in dashicon selector overflowing their container
– Fix: In Multisite, login screen module showing incorrect password after signup
– Fix: Front End footer module causing Javascript error in some themes
– Fix: Admin bar not visible on main network site
– Fix: Text replacement module leads to issues in some instances
– Fix: Branda interfering with new user creation
– Fix: Minor PHP warnings and notices
– Fix: Minor visual issues and copy changes
3.2.1 ( 2019-09-16 )
– Fix: Non-admin user added to permissions tab in some scenarios
3.2.0 ( 2019-09-02 )
– New: Allow your subsite admins to override network-level settings for selected modules
– New: Control which users and roles can configure Branda
– Fix: Visual problems when settings viewed on small screens
– Fix: Admin bar logo not appearing on network subsites
– Fix: Security check error when reverting settings to default
– Fix: Hid documentation links through the white label settings
– Fix: Problems in saving color scheme settings
– Fix: Empty admin messages appearing in the admin area
– Fix: Admin Bar CSS styles not working
– Fix: Styling of User Role select breaking when multiple sign-up codes added
– Fix: Text Replacement settings not being applied after import
– Fix: Comments control module showing post types that don’t support comments
– Fix: Spaces accepted as valid values in dashboard feed settings
– Fix: Minor PHP notice in the login screen module
– Fix: Image Size Limit not working in certain situations
– Fix: Added missing validation to the count field in dashboard feeds module
– Fix: Minor PHP notice in dashboard feeds module
– Fix: Special characters unnecessarily encoded in the text replacement module
– Fix: Only show documentation links for available modules on network subsites
– Fix: Preview does not always work on the site status page
– Fix: Text replacement does not work for some admin menu items
– Fix: Admin bar hidden on frontend even when configured to be visible
– Fix: Sign-up page breaks on multisite installations
– Fix: Embed media player not working for Admin footer and Admin message
– Fix: Clicking save settings button triggers ‘unsaved changes’ warning
– Fix: Site Generator not adding link and version to the page source of the website
– Fix: Blog registration via sign-up code not working as expected
– Fix: Set Author Box border thickness to 0
– Fix: Spaces considered as a valid value in the text replacement module
– Fix: Background vertical positioning not correct in site status pages
– Fix: Dashboard widgets not working in certain situations
– Fix: In login screen settings, uploaded image files not getting validated
– Fix: Horizontal background positions not working for specific modules
– Fix: On multisites improved favicon sub-site settings
– Fix: Incorrect URL in the description of custom menu item URL setting
– Fix: Sign-up form submission successful even when passwords don’t match
– Fix: Long text overflows the email template preview dialog
– Fix: Minor formatting problems in invalid sign-up code error
– Fix: Dashboard widget visibility not always consistent with settings
– Fix: Sidebar not shown correctly when email template previewed
– Fix: Description for the countdown timer settings not clear
– Fix: Unable to change Branda admin menu settings
– Fix: In login screen settings, invalid opacity error does not go away
– Fix: Import not working correctly for logo and background settings in the login module
– Fix: Issues with author box on media attachment pages
– Fix: Improved description of logo width setting in coming soon mode